Your style, without the rules.
A soft-girl cardigan today. A playful plushie tomorrow. Explore collections built around the colors, shapes and little details you love, with ideas for putting them together.
Find your aestheticCoquette Backpacks
Choose a ribbon backpack set or single backpack in the listed color options
In stock · Ships out within 2 working days
Free standard shipping on every order · Tracking on every order
Not quite your kind of cute? Contact us within 30 days to arrange a return. See details
The Cute Ribbon Backpack Set pairs a recognizable bow detail with a choice of backpack options. Select from Pink Set, Beige Set, Grey Set, or Black Set, or choose an individual backpack in Black, Pink, Grey, or Yellow. Check the exact option name before adding your selection, since the set choices and single-backpack choices are listed separately. For a soft color combination, try a pink option with a white tee and denim skirt; a black backpack can complement a darker outfit, while yellow adds a brighter note to simple basics.
Think about which listed option suits your wardrobe or gifting plans, then confirm the color and set or single choice in the selection menu. “One size” is the only listed size, but that does not replace checking measurements. Review any available product measurements, or ask for details before choosing if they are not shown. Coordinate the ribbon detail with a hair bow or another small accessory, or keep the rest of your outfit simple and let the backpack stand out. Free standard shipping on every order.
Check the selected option and photos for the dimensions and details you need. If a measurement or compatibility detail is missing, ask us before ordering.
Ask about measurements or options if you need a detail that isn’t listed.
Free standard shipping on every order. Delivery options and prices are shown at checkout.
Contact support to request a return; see our returns policy for eligibility and instructions.
Shipping details · Returns policyFollow the care label supplied with your item.

The details make the difference
Choose a ribbon backpack set or single backpack in the listed color options
Choose from 8 listed styles or colors. Select an option above to see its available sizes and price.
Check the product photos, listed dimensions and selected option before adding it to your bag.
Try repeating a color or motif in another detail, keeping enough space for this piece to stand out.
Small details. Big personality.
Because finding your next favorite should feel as good as making it yours.
A soft-girl cardigan today. A playful plushie tomorrow. Explore collections built around the colors, shapes and little details you love, with ideas for putting them together.
Find your aestheticBuild a bag of favorites and watch your free-shipping progress as you shop. Your chosen currency follows you through to checkout, where you see the final total before paying.
Delivery detailsNeed help choosing a size, checking an option or finding an order? Contact us with the product link or your order number so we can help with the details that matter to you.
Talk to usKeep building your look
More to explore
Before you add it to your bag
Check the selected option, dimensions and product photos. If a measurement or compatibility detail you need is missing, contact us before ordering.
Standard shipping is free on every order. Priority shipping is available at checkout.
Choose the style or option above and inspect the gallery. For items with compatibility requirements, match the selected option to your device or intended use. Ask us before ordering if a dimension or compatibility detail is not listed.
Some sizes or styles have different prices. The price beside the purchase options updates to match your selection, and your bag shows the amount for the exact item you added.
Pick a color or detail you want to repeat elsewhere. Combine it with simpler pieces so the design has room to stand out. Look at the related collections below for ideas.
A verified material composition is not listed for this item. Contact us if you need to check a particular fabric or material before ordering.
Follow the care label supplied with your item.
Standard shipping is free on every order, with no minimum spend. Choose Priority shipping at checkout if you prefer the upgrade. Your total is shown before payment.
Use the currency selector to choose how you shop. Available payment methods depend on your country and currency, and the payment form shows the final currency and total before you pay.
Contact support to request a return; see our returns policy for eligibility and instructions.

The little bunny behind the bow
Momo is our bunny mascot and a collector of little joys: the hoodie you reach for first, a lamp that makes your room feel cozy, a gift that says “I thought of you.”
Discover Momo’s storyMeet the world of Kawaii Vibe

A little cute. A lot of you.
Your style doesn’t have to fit one label. Some days it’s a soft cardigan and a tiny bow. Other days, loose denim and a little attitude.
Start with a piece you love. Give it a familiar place in your wardrobe. See where it takes you.